Archive for get practice found online
Still Think Social Media is a Waste of Time?
Posted by: | CommentsA new study shows 48% of Americans older than 12 have at least one online social media profile. That’s doubled since 2008. When you shake out the numbers though, you realize how significant this growth is.
- 18-24 year olds – 77%
- 25-34 year olds – 65%
- 35 – 44 year olds – 51%
Add that to last year’s findings that women over 50 were the fastest growing segment in social media and you see where business is heading. Or you should. And here’s the biggest finding (my opinion) in the whole study:
For the first time, more Americans say the Internet is “most essential” [form of media] to their lives when given a choice along with television, radio, and newspapers.
Now do you see? If you are a solo professional who is still spending a King’s ransom on yellow page ads, know that you are a dying breed. And know that there are no and low costs ways to have an online presence that really attracts clients to your practice.
If you want to learn more about how to get an online presence for your professional practice, check out our Tech Action Group. The course will be starting in a couple weeks. Take it and you can develop an online presence before the kids are out of school for the summer. With the techniques you will learn, you can attract your dream clients and get your practice found online.
Tech Therapy Action Group Starts Monday
Posted by: | CommentsIf your New Year’s Resolutions included getting serious about marketing your services, join me for the Tech Action Group that starts on Monday, January 25th at Noon, ET. This is a step-by-step 4 week guide to leveraging information you already have into marketing materials you can use to get your practice found in online searches.
Each week we’ll meet by telephone so you can discover everything you need to build a web presence that will get your practice found and show you how to develop your Dream Client profile. We’ll use articles, blogs and social media. And each week you will have 3 Action Steps to complete.
On each Friday we will have a quick check-in call so you can get feedback on your Action Steps. It also helps keep you accountable and on track with creating your marketing materials. At the end of our four weeks, you will have 5 completed marketing items to use to help your practice get found online. How cool is that?
You will also get access to some special tools that I’ve developed in concert with my mentor. And your access will be 24/7 so it will be super-convenient for you.
And you’ll meet with me individually to be sure that your DIY marketing efforts are on track.
If you want a ton of marketing knowledge and 5 completed marketing materials that you can use in February, this is the Group for you! And it is all Risk Free. Just join in and take your Action Steps. If it’s not for you, you can cancel and get your money back.
Click on the Tech Action Group tab at the top of this page to register now.
Tech Action Group Preview Call – Tweak Your Facebook Privacy To Attract Clients
Posted by: | CommentsLast month Facebook made substantial changes to its Privacy Policy. Since you are interested in getting your practice found in online searches, you need to consider how you can use your Facebook profile to help you. On Monday I’m hosting a call to help you Tweak Your Facebook Privacy Settings to Attract Clients. The sign-up box is over there on your right.
It’s a preview for the Tech Therapy Action Group that begins on January 25th.
On the call we’ll talk about the privacy changes and how you can use your FB profile to showcase your practice. And if you have ever had the “friend a client” dilemma, I’ll show you how you can limit the information that some “friends” see. As you can see, it’s a very useful call. Go ahead, sign up now.
4 Tips for When You Have Blog Block
Posted by: | CommentsMany service professionals are concerned that they won’t be able to keep a blog going and use that as a reason not to start a blog. A blog is key to getting your practice found online. You need one if you want your practice to get found in online searches.
Don’t let the fear of running out of ideas stop you from blogging. Here are some tips on what you can do to avoid getting blog block. If you already have a blog, try these 4 tips when you’re stuck:
- Make a Blog Plan. Get out your calendar and schedule topics. Even if are reading this in June, do it. Consider this an ounce of prevention for the next 12 months.
- Schedule Writing Time. While you have your calendar out, go ahead an schedule one hour each week to write blog posts. If you can’t find an hour a week to write, how in the world will you serve more clients when you attract them to your practice?
- Build on Hot Topics. This helps when you are feeling short of ideas. There are two ways I do this – by looking at reader comments and at the keywords people use to find my blog.
- Read Self-Help Forum Posts. When I’m feeling stuck, one of the things I do is read the self-help forums about divorce. This lets me know what people are interested in and talking about and gives me ideas for more posts.
If you have blog block, try these 4 tips and let me know how they work for you.
We’ll be discovering other blog strategies in the Tech Action Group that starts on January 25th. This is the group for you if you’re ready to start a blog and develop a social media strategy to get your practice found online.
