Archive for blogging for small business
Update Word Press to Secure Your Site
Posted by: | CommentsWordPress issues updates every so often. On May 1st, version 3.0 is scheduled for release. I know that many people delay installing dates. The number one reason why you should install updates as they become available is security.
The WordPress updates often involve security updates. You want to keep your WP site as secure as possible so hackers can’t get in. Last year there was a big security breach involving WP blogs. The blogs affected were primarily the ones that were running an out-of-date version of WordPress.
Over at WordPressbeginner.com, they shared this graphic from the WP developers after last year’s attack.
So if you haven’t upgraded, go get version 2.9.2 of WordPress now.
To Schedule or Not to Schedule: How Important is Marketing?
Posted by: | CommentsRAGJYUA6YTGR
Do you schedule marketing time on your calendar? I think marketing time needs to be a standard appointment on your schedule; otherwise, it gets too easy to set it aside. When I set things aside, I don’t do them until they become critical. That is NOT how you want to market your practice.
Marketing your practice needs to be done on a consistent basis to be truly successful. So many times we market until we have clients to fill the holes in our schedules and then we stop marketing until Read More→
Connect Your Blog to Your Facebook Fan Page
Posted by: | CommentsCreating a massive online presence involves creating content on the web. Many solo professionals are intimidated by the thought of writing a large amount of content. Fear not. It’s all about leveraging the content that you write.
The web provides many opportunities to leverage your writing. Remember that getting found online is about creating content that the search engines will find and like. Blogs create that type of content.
One of the ways to save time and leverage your blog content is to connect your blog to your practice’s Facebook Fan Page. When you connect them, your blog posts will automatically be posted on your Fan Page. No extra work for you and double the pages online. Sweet, huh?
The application I use to do this is called Networked Blogs. It is simple to set it up. To verify that you are the author can be done either of 2 ways: installing a bit of code on your blog or having 10 friends verify it, which they warn you will take longer and it does – considerably longer. But once your blog is verified, you can double your content and get found online.
Why You Need to Blog
Posted by: | CommentsTom Peters and Seth Godin, best-selling business authors, discuss why you need a business blog.
