Jun
30

What is ALT Text?

By Pamela S. Wynn

When you add a picture to your blog there is a line for “ALT text.” If you don’t use any, you are asked if you’re sure you don’t want to add it. ” With more people accessing the internet from mobile devices, ALT text is becoming more important. What is it and why the focus on Alt text?” you may ask.

ALT text is the text description that appears when your reader has images turned off or uses a mobile device that doesn’t display images. If you use Gmail or an iphone, you have seen alt text displayed. If you use a logo, you want to have alt text with your company name in it so that the description is displayed. On your reader’s screen it will appear as something like “My_Company_Logo.” Add a bit of  SEO to your email or blog post by paying attention to your ALT text.

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